Top 5 Personalization Apps on Android in New Zealand: Q3 2025

In the third quarter of 2025, the personalization app category on Android in New Zealand showcased varied performance across top applications. Here's a detailed look at the trends for the top five apps based on data from Sensor Tower.

Zedge™ Wallpapers & Ringtones saw fluctuations in its weekly revenue, starting at approximately $338 and declining to $205 by the end of September. Downloads peaked at 919 in early September, while active users increased from 1.4K to 1.9K mid-quarter before dropping to around 1.2K.

CoolRead- Enchanting Reads experienced a significant spike in revenue in the final week of September, reaching $396. Weekly downloads remained relatively low, with a slight increase to 69 towards the end of the quarter.

Cleanup Your Phone maintained a stable revenue stream, starting at $218 and gradually decreasing to $112. Downloads trended downward, from 43 to 21 by the quarter's end, with active users slightly declining from 176 to 120.

Character.Me: AI Roleplay Chat had a variable revenue pattern, peaking at $175 and ending at $139. Downloads remained low throughout, with a slight increase to 13 mid-quarter. Active users decreased from 31 to 15.

Niagara Launcher ‧ Home Screen demonstrated consistent performance with revenue peaking at $96 in late July. Downloads were stable, fluctuating around 100, while active users showed an upward trend, reaching 1.6K by the end of September.

For more detailed insights into these apps' performance, visit Sensor Tower.